Psychology Advertisement

Source: Martech.zone article

The economic principle (Links to an external site.)Links to an external site. I will explore is (copy/paste bold from the link): People generally respond to incentives in predictable ways.

 The overall question I will research to help explore the economic principle is (the question should contain 1-2 keywords from the economic principle): How do companies use psychology to incentives people to buy their products?

 3-4 sub-questions that will help me answer my overall research question are:

•  What is psychology advertisement?
•  How does advertising influence what people buy?
•  What are the psychological tactics that advertise workers use to persuade people?
•  What are the types of uses that advertisers use to manipulate the consumers to buy products other than editing and coupon sales?

 Links to 3-4 reliable resources that can help answer the research question:

• Nickkolenda.com
• Psychcentral.com 
• Exploringyourmind.com 
• Apa.org