Technology of the VICIS helmet

Source: https://elink.io

The economic principle I’m exploring is “Institutions are the “rules of the game” that influence choices. ”

My research question to help me study the economic principle is “What technology is used to make the helmets safer”

The article published in CBS titled “Flexible NFL helmet aims to reduce head injuries” demonstrates this economic principle by showing that the helmets are safer and showing  technology used in these helmets to keep players safer.

First, the helmet works by offering four layers of protection. An outer layer compresses to absorb shock and then rebounds, the way a tennis ball deforms when it hits a solid surface and then returns to shape. Below that is a layer of polymer columns that move in different directions to absorb shock and reduce force. A hard inner shell helps prevent skull fractures and brain bleeds. And a layer of memory foam provides comfort. I think it’s cool how the helmet has so many conductors to it to make it such a safe product, meaning that there are so many layers to it. Also it’s funny to see how one people look at a helmet, they don’t really look at the way it's’ made or the different designs and structures in the helmet.

Second, the Vicis helmet, which sells for $1,500, markedly different from other helmets, most of which consist of a single layer of foam cushioning inside a hard plastic shell. Other models tested alongside the Vicis by the NFL and NFLPA feature these outer shells and various levels of cushioning. It’s cool to see how this company actually cares about their company and shows they want to be the safest and most reliable helmet compared to their competitors. Also the competitors only make their helmets with one layer of protection compared to VICIS helmets which have multiple layers of safety.

Third,  Jadeveon Clowney of the Houston Texans and Alex Smith of the Kansas City Chiefs will sport the new headgear this season. From the Seattle Seahawks, Russell Wilson, Richard Sherman and Doug Baldwin, who is also an investor in the company, will wear it, too. I think it’s really cool how these NFL players are investing in the company and the helmet as well. ALso as a NFL player, you don’t need to wear a specific helmet, you can wear whichever helmet you find most comfortable or the one you like the most. But with all of these top NFL players investing in the helmet and wearing them, it will attract more NFL players to wear the helmet. Also it will show parents and kids that there helmets are worn by professional players and they will want to wear the helmets. "You don't feel the thuds as hard as they normally are," said Seahawks defensive end Cliff Avril, who is wearing the Vicis. This quote just proves how safe the actual helmets are and how professionals approve the helmet and like the safety aspect of it, which of what the company was hoping for.

In my next blog post I will research the question: What are the new rules and regulations being put in to
make the game safer for players?

Psychology Advertisement: How does advertising influence what people buy?

source: feedmysetup.com

Advertising is to convince people to buy products that fit within a person's taste and preferences. However, how can you convince someone to buy your own product even though your product is most likely not their favorite? There are some techniques that advertisers use to make their advertisement more appealing. Here are some strategies.

According to an article called "Advertising Psychology", advertisements come in three components. They all have a brand/logo, an image, and a set of text but how they are positioned and used can be appealing to someone that is watching advertising in television. Some examples about putting text and images and brands/logos at certain areas such as putting images and graphics to the left side of the screen.

To be more scientific about the matter, your left side of your brain processes text while your right side processes the image that is on the advertisement. Your left side of your brain goes to your right eye, which is why the text is on the left side, and your right side of your brain goes to the left side, which is why the image is on the left side. That is called the opposing hemisphere.

Source: nikolenda.com

The reason why that the texts are arranged the way they are in the advertisement is because that people could also have the ability to digest the advertisement a lot easier compared to having to put the text on the left side and the image on the right side. The most interesting fact that I found in "Advertising Psychology" is that "The left one is more logical and verbal, placing the image on the left hand side of the text enhances the processing of the whole message."

There are many tactics that a lot of advertisers use to convince people that their product is good so I will only be naming few by few for each post. The second way that advertisement use to appeal to other people about their product in advertisement is that the depiction of something encourages mental interaction towards, in this case, an object. According to "Advertising Psychology", using this tactic is very powerful, easy to implement, and is not used very widely in the business world. This is very interesting to me because if this was very easy to use and very easy to put in a advertisement, why didn't any business person use this tactic? It seems pretty useful to me when you try to make your products appealing. 

The example for depiction of mental encourage interaction is how the mug is placed on a white table with a white, or green screen, background. In the picture of the article, there is a link above if you want to see, there is a picture of how a mug should be placed and how the mug shouldn't be placed. The first mug has it's handle to the right side, which is very uncomfortable to see, and the second has the handle of the left side, which felt just right. 

Source: nikolenda.com

The last tactic that I am going to mention for this blog post is Oriental model's gaze towards your CTA. CTA stands for call to action and Oriental model means a person, in the advertisement, gazing towards a certain thing. This tactic is used for people, who are watching the advertisement, to follow the person's gaze towards the important text to help them read whatever is on the advertisement. According to the nikolenda article, Advertising Psychology, it says on the third heading that humans have the tendency to follow other people's gazes therefore it has become one of the tactics to attract people's attention. It also says that if the person on the advertisement is looking straight at you, in a frontal perspective, you would look at the model and not at the text that is written on the advertisement.

Source: nikolenda.com

There are more types of tactics that other people use to influence people to buy their own products. These are the first three types of tactics that either were used a lot or weren't used that often. The next blog post would have three more types of tactics for other people to use. 

Identifying the Best Players in the NFL

                                                         Source: Windy City Gridiron

The economic principle I’m exploring is “Because of scarcity, people choose. All choices have an opportunity cost.”

 My research question to help me study the economic principle is “What is the most important position in the NFL? ”

 The article Bucky Brooks published in NFL.com titled “Ranking each Position’s Importance from Quarterback to Returner” demonstrates this economic principle by showing offense players, defense players, and my overall opinion on what the most important position is.

First, The most important player is the quarterback. The whole offense builds off the quarterback, and the team is built to protect him and surround him with weapons. After the quarterback, the most important position is the left tackle because that is the quarterback’s blind side, where he can get injured the most. The quarterback is the manager of a business, and everyone else works for him. As shown in this article from the author stating, “ The quarterback is not only the team's biggest decision maker, but his ability to make timely plays and efficiently manage the game routinely determines which team lands in the winner's circle at the end of the season.” Overall though, a quarterback is very important but a quarterback cannot be great without having great players around them. For example, teams that win super bowls or that go far in the playoffs have one player who they can mismatch with on defense. The Patriots player that does this is Rob Gronkowski, a giant tight end who can go up and grab the ball over any defender.

 Second, The defense is similarly built around the offense. The defense is built to stop the offense, and so to stop the offense you must be able to limit the quarterback’s success. The most effective way to do this is by having a devastating pass rusher, or defensive end to throw off the timing of a quarterback and make him feel nervous. This creates doubt and makes the quarterback rush throws. The author states, “Given the importance of the quarterback position on the outcome of games, every team must have a defensive playmaker along the front line with the potential to disrupt the timing and rhythm of the passing game. Sacks and quarterback pressures are coveted at a premium, making blind-side pass rushers hot commodities on the open market.” Once you are able to acquire one of these superstar players, a team builds around this player. A perfect example of showing how effective these pass rushers is Khalil Mack for the Chicago Bears. He changed the Bears defense in one season, making them a playoff contender and NFC North champion. Khalil Mack was able to destroy opposing teams offensive lines and make the quarterback worry about him every play. This came to light in the first game of the season when Khalil Mack was able to completely disrupt Aaron Rodgers and the loaded Packers offense.

 Third, Players are great resources to have and they are very valuable and that is why you pay them a lot of money. Most importantly though, a team needs a good coach.. The players can have all the talent in the world but without the right coach they will never be able to be great. Great coaches make hall of fame players. Look at coaches like Bill Belichick and Bill Parcells, both hall of fame coaches who have coached some of the greatest players of all time. Those players were great players, but the coaching staff is what made them elite. A perfect example of this is Lawrence Taylor, he was a phenomenal player but when he started working with Bill Belichick he became the greatest defensive player the league has ever seen. Without a good coach, the players will never develop to become the player they were supposed to be.

 In my next blog post I will research the question: What is the most important asset to have in the NFL and how much is it worth?

What to Know About Used Car Shopping

Fox News

The economic principle I’m exploring is “People gain when they trade voluntarily”

My research question to help me study the economic principle is “What does the average person need to know before buying a used car?” 

The article, published in CarGurus, titled “What to Look For When Buying a Used Car” demonstrates this economic principle by showing what to look for in the interior, exterior, and on the test drive of a vehicle. 

First, you need to look at the exterior of the car. You want to make sure that there are no big dents on the body panels. A big dent or a lot of damage can signify possible frame damage due to an accident. This, obviously, could be a very expensive fix.

The article states, “Pay attention to any visible rust. A small spot here or there may be okay, but large patches should be a deal-breaker.” This is because rust can be very dangerous to you and other people's safety on the road.

Second, examine at the interior of the vehicle. If there is a lot of wear or damage to the inside, you might not want to buy it. Be sure to look out for strange smells because those can signify mold buildup, which is awful for your respiratory system. Personally, I would choose a car with a mold free interior and a messed up engine because of the negative health effects of mold.

The article says to “...turn everything on! Lights, windshield wipers, turn signals, audio system.” This will help you make sure that none of the important items aren’t working. This is extremely important to do because it is very dangerous not to check some of these things, such as headlights and taillights.

Finally, take it for a test drive. Ask the owner if you can drive the car. If they say no, it could be a sign that they are hiding something from you. When you start the car, listen for weird noises, smells, or vibrations. These can show problems with the engine.

The article says “Try to put the car through a stress test of sorts. If possible, drive it on flat ground, hills, and different types of roads.” This would give you a great idea of how the car handles and drives. This is crucial to buying a car because if the car doesn't handle correctly or to your liking, buying it may be a bad choice.

In my next blog post I will research the question: How does lack of understanding of cars lose people money in the selling process?

Why are People Attracted to Jackson Hole?

SOURCE: Jackson Hole

 The economic principle I’m exploring is: People generally respond to incentives in predictable ways. 

My research question to help me study the economic principle is What are the most profitable resorts, and how did they achieve this growth? 

 The article published in Forbes titled The Top 10 Ski Resorts In North America For 2016 demonstrates this economic principle by displaying the top ten ski resorts in America with a specific algorithm. This will help us determine one, what the most popular resorts are, two, what goes into this algorithm, and three, how the most popular resorts advertise.

 First, we are only going to focus on the top three resorts on Forbes list. At the number one spot they list Jackson Hole, in Wyoming. With a PAF score of ninety nine. This resort is at the top of the list because of the vast amount of snow, the Aerial Tram, a lift that is praised for its difficulty, and an easily accessible airport and lively town. At the number two spot is Snowbird, a resort in Utah. This resort received a 98.41, and for most of the same reasons that Jackson Hole took first place. Third on the list is Whistler-Blackcomb in Canada. This resort is known for being extremely large and getting more snow than other resorts. It received a 97.4, due to the lively environment of the town and the vastness of the skiing terrain. We can see that Jackson Hole was placed first on this list because it contains all of the important features for a ski town.

Second, Examining all of the factors that went into choosing the best skiing in 2016 is a large task. Forbes claims that they have an expansive algorithm that has the ability to rank these ski resorts. When examining this algorithm, it is a combination of thirty categories, including “inputs from well-traveled experts”, snowfall rates, and even types of snow. This algorithm is very expansive and includes a variety of important factors in how well your skiing experience is.

Third, These three resorts are relatively similar in their features. Two of the three have an aerial tram, all three have a very large, expansive area, and all three have a great town for once you get off of the mountain. However, these resorts attract their customers in a variety of different ways. Jackson Hole actively publishes on their Instagram account and provides a variety of videos to watch on their you tube channel. They also provide sales and advertisements for season long lift passes. It seems like the most profitable way to advertise and attract customers to your ski resort is to be active on social media and occasionally pay for advertisements on pages. In this day and age, technology plays a very large part in our lives, and in order to bring people to Jackson, they relied on social media.

 In my next blog post I will research the question: How profitable are snowboard brands and resorts?

Are Electric Motors Better Than Gas Powered?

 Source: Electrek

The economic principle I’m exploring is Benefits of converting to Electric vs Gas My research question to help me study the economic principle is “What are the Pros and Cons of converting to electric?” The article on Fortune.com titled “Tesla Veteran Explains How Electric Motors Crush Gas Engines” demonstrates this economic principle by arguing/showing The efficiency aspect, Reliability, and reduced pollution.

First, this article exemplifies the efficiency difference in an electric automobiles versus motorized ones. In the article it clearly states that by converting it will increase efficiency. Another benefit is that this will helps save money in hiking gas prices

 Second, These cars are much more reliable and easier to fix if something goes wrong. Additionally, they are cheaper to repair and were proven by several tests to last longer than normal gas powered engines. Unfortunately, keeping these cars in freezing temperatures is not good, so it may affect the range of the Tesla on that charge. For an engine powered car, this will not affect anything. People still decide to use Tesla's however because of the minimal maintenance required for the cars.

 Third, and final point is that it helps prevent extra emissions. In fact, there are no emissions that come with the use of an electric motor. They are also much more reliant than other motors and easier to maintain as well. You never have to worry about an oil change or anything of that nature. This is because you will have an all electric motor that doesn't require nearly as much maintenance.

In my next blog post, I will: What are the differences in speed between gas & electric cars (of similar price)?

How the Essential Air Service Flys

Source: Evan Sparks's Aviation Policy Blog

The Economic principle that I am exploring is that institutions are the “rules of the game” that influence choices. 

 My research question is does the subsidized air travel program influence the way that consumers buy and other organizations sell travel to remote locations? 

 The article published on the United States Department of Transportation website, Essential Air Service, shows that the Essential Air Service serves smaller communities but costs more than flights to large hubs. 

 The Essential Air Service (EAS) program was started in the late 1970’s, after the deregulation of the airline industry. The Airline Deregulation Act, passed in 1978, “gave air carriers almost total freedom to determine which markets to serve domestically and what fares to charge for that service”. This worried the government and the people who lived in small communities. They worried that because airlines were no longer required to provide service to certain cities, they would terminate routes that flew to the small less profitable airports and open more large hub routes, as these were more lucrative. This worry led to the passing of Section 419 on the Federal Aviation Act, which created the EAS.

 The section concerning the EAS required the Federal Government to pay airlines to run flights to small airports that otherwise would not be flown once deregulation took effect. This is a massive cost, as “Congress increased the authorized appropriation, in addition to the $50 million in overflight fees, from $15 million to $77 million”. While it is small compared to the entire budget of the United States, it still is a large amount and is always subject to budget cuts. The money is distributed in such a way that no one airline can have more than $200 per passenger in subsidies. This allows the ESA to service almost 180 towns across the contiguous United States along with Hawaii and Alaska.

 In my next blog post I will be examining the economic impact that the ESA has on the communities that it serves.

The Most Significant Eras in MLB History

Ballparksofbaseball.com

The economic principle I’m exploring is Institutions are the “rules of the game” that influence choices.

My research question to help me study my economic principle is “What are the most significant eras in MLB history?”

The article was published on Netshrine, titled “Netshrine baseball timeline” demonstrates this economic principle by showing how the game has changed over time and how each era is meaningful.

First, the most impactful era in MLB history I believe was the Integration era. The integration era lasted from about 1942-1960. I think that this was the most impactful era because it allowed other African American players to try and play in the MLB. Jackie Robinson paved the way for all of the other African Americans, he helped form the MLB into what it is today and without him the league would not be the same at all. Robinson was the first African American to play professional baseball since 1884. He made his debut in 1947 and by 1954 most teams in the MLB had at least one African American player. I believe that this era was so meaningful because it opened up the league to African American players.

Second, another impactful era was the lively ball era, this era lasted from 1920-1941. This was called the lively ball era because the ball was changed from a rubber core ball to a cork and rubber center ball. This made the ball have a lot more pop to it when it was hit. During this era teams were scoring around ten runs per game which is fairly high. Also most of the batting average and homerun records were shattered during this period. Teams started to broadcast their games on the radio. This is why this era was so impactful because many things changed for the game and many records were broken.

Lastly, the long ball era was very meaningful to MLB history. Both pitchers and hitters excelled greatly during this era. For the hitters they excelled because of several new ballparks being hitter friendly. This era made the fans become more interested in the game because of how exciting the players were to watch. Hitters were putting up stats that baseball has never seen before. This era was significant because the MLB brought in a lot more fans than it did in the past, and the hitters and pitchers both played very well.

In my next blog post I will research the question: How do rule changes affect the fans?

NBA GM's on the NBA Draft

Source: NBC

The economic principle I’m exploring is Because of scarcity, people choose. All choices have an opportunity cost. My research question to help me study the economic principle is How do NBA owners and GM’s make decisions on acquiring players.  The article Think Teams Have Gotten Smarter in The NBA Draft? Think Again, published in the Chicago Tribune ” demonstrates this economic principle by showing that the player must be a good fit on the team, showing the process of evaluating such young players and their potential future, and showing the high gambles of picking players in the draft.

 Similar to my last blog post, the player must be a good fit on the team. The NBA draft is not meant to be pick the best players in order. The fit is huge for the success of the team. As Mark Selig says, “it's rarely so easy as taking the best available player. Teams must consider how well he'll fit into a system, whether he fills a need and if he can help immediately.” Let’s say a team already has a phenomenal point guard like kyrie irving. Just because say the next most talented player is a guard does not mean that that team will select that guard. They need to select someone of a different position so they will make the biggest impact.

 Second, GM’s must go through the difficult process of evaluating if the player has potential to succeed in the NBA. "Some processes, some futures, are just impossible to predict," said Cade Massey, a professor at Penn. Some of these players in the draft are only 18 and are still developing and are inconsistent. A way that helps GM’s make the best decision is scouting. They review hours of film to see if the player is good enough to be effective in the NBA. Mark Selig states that besides film, scouts will also use the NBA combine and take a player of interest through private workouts to test them physically and mentally. Predicting the success of a player in the future is tough, which leads me to my next point.

 Every team has a limited number and scarcity of draft picks so they must make their picks effectively. The term effectively, however, is used differently in NBA GM’s minds. GM’s tend to pick the high risk players that can either have a very high chance of being elite, but also a high chance of being a bust. As counter intuitive as it sounds, they tend to stay away from the players that will be a consistent product for years. As Bobby Marks puts it, former executive for the Nets, “Were looking for that home run pick that can keep you employed for a long time.” Because if a GM makes a poor average decision, there’s a chance they will be fired. When your swinging for the fences, the chance you hit the ball isn’t always high, but when you do hit it, it’s golden. So, GM’s will usually take the high gamble when acquiring draft picks. But, there’s another strategy that I will talk about in my next blog post.


 In my next blog post I will research how GM’s using tanking to their advantage.

What Does FIFA Do To Help The World Cup?

Stars and Stripes FC

The economic principle I’m exploring is: Institutions are the “rules of the game” that influence choices.

 My research question to help me study the economic principle is What makes international soccer teams successful? How does FIFA ensure that teams are treated equally?

 The article published on FIFA. com titled demonstrates this economic principle by showing that the host city is chosen fairly, referees are gathered with justice, and volunteers are found for extra help. First, one problem that is faced every 4 years, is choosing some country to host the World Cup. In 2018, the host city was Russia, for the men, and for the women this year, is France. FIFA wants to choose a nation that will ultimately increase their international prestige, and benefit businesses.

 Second, another problem that is faced is gathering referees. FIFA has to do this strategically because these refs have to be so professional and not show any bias with teams. Throughout the world, groups are sorted based on location and population to find these referees. Many of the refs are coming this year from Europe due to the immense amount of teams coming from the general area and proximate location to France.

 Third, volunteers are necessary to put the event on. Approximately 2,500 volunteers are called upon to help put the event and according to FIFA.com these people “help build engineering facilities for matches, all the way to dealing with the footballers themselves, and participating in preparations and operations of the FIFA Confederations”. Volunteers are necessary to put the show on in the World Cup and it wouldn’t be able to happen without them.

 In my next blog post I will research the question: Can FIFA better the game of soccer for the future?

The Cost of the United States in Afghanistan

Source: The New York Times 

The economic principle I will explore is All choices have an opportunity cost. The question that will help me study this principle will be "What are the costs of the United States being in Afghanistan?"

The article titled, "It's time to get out of Afghanistan. Here's How," published by Fareed Zakaria and "End the War in Afghanistan," by the Editorial board of the New York Times shows the importance of this principle by describing  how the United States has been severely impacted in the Afghanistan War financial  and in a military manner.

For one thing, after spending 17 years in Afghanistan, the United States government has spent a massive amount of time and money in order to defeat the Taliban and restore peace to Afghanistan. Each year, Zakaria explains that we spend around $45 billion a year on both "security and economic aid for Afghanistan." Because of the excessive expenses, it has taken a huge part of our national debt, in which we are at around $22 trillion. Thus, the more money and aid we send to Afghanistan, the more the national debt will grow.

Another to consider is the vast number of American soldiers that are deployed and/or killed in this conflict. The Editorial Board of the New York Times briefly explain that around 7,000 service members were deployed in Afghanistan. Furthermore, around 53,700 soldiers return home "bearing physical wounds and numberless more carry psychological injuries." In result of deploying soldiers to fight in Afghanistan, more than 8,000 of them have been killed. Although with plans rolling along of slowing down the deployment of soldiers, this is a very difficult and long task to achieve.

In my next post, I will be discussing the following question: Has the war changed how the U.S. views itself in global issues and participation?

The Biggest Rule Changes in MLB History

Source: Sportingnews.com

The economic principle I’m exploring is Institutions are the “rules of the game” that influence choices.

My research question to help me study my economic principle is “What are the biggest rule changes in Baseball?”

The article was published on ESPN, titled “The History of Rule Changes ” demonstrates this economic principle by showing how the rules of the game have changed over time and how they affect the game.

First one of the biggest rule changes ever is when the mound was moved back. They moved the mound back several times before they decided that 60 feet 6 inches is the best for both the pitchers and hitters. Early on the pitchers were so dominant because of how close the mound was. From 1845-1880 the mound was only 45 feet away from the plate giving the pitchers a big advantage. Each year from 1877-1880 the players batting averages went down from 271 to 245. Then in 1882 they moved the mound back to 50 feet because of how much the hitters were struggling. Then in 1893 they moves the mound back to 60 feet 6 inches, that is how far away the mound is from home plate today. It is the perfect distance because the pitchers and hitters both have a fair chance. Earlier when the mound was closer the hitters were having a tough time against the pitchers. This is why this is one of the biggest rule changes in MLB history.

Second another big rule change is when the MLB changes the amount of balls and strikes it takes to either be walked or struck out. Umpires started calling strikes and balls in 1863, In 1874 a walk took 9 balls. In 1887 for only one year it took pitchers 4 strikes to strike someone out. Then in 1889 the balls went down to 4 to be granted a walk. And the strikes went down to 3 for a strikeout. I think that 4 balls and 3 strikes is the perfect amount, 9 was way too many balls and 4 was too many strikes. This way the game goes by at a faster pace which is better for the fans and the pitchers throw less pitches which is good for their arms.

Lastly another big rule change was when made a rule where the pitchers and fielders cannot put anything on the ball, such as spit or tobacco. They made this a rule because this made the hitter have a disadvantage, they were at a disadvantage because the pitcher would get a better grip on the ball and the balls color changed making it harder to see for the hitter. This was a big rule change because now the hitter has a fair and better chance of getting a hit. That is why this rule change was so important to the game of baseball.

In my next blog post I will research the question: What are the most significant eras in MLB history?

Safety and compatiblity of the helmet

Source: www.sporttiche.com

The economic principle I’m exploring is “Institutions are the “rules of the game” that influence choices. ”

My research question to help me study the economic principle is “How is the NFL reacting to safety concerns”

How this New Football Helmet is Designed to Protect the Brain By: Forbes

The article published in Forbes titled “ How This New Football Helmet Is Designed To Protect The Brain” demonstrates this economic principle by showing that finding the appearance that's fitting for people isn't hard, constructing the design isn't hard, but making the helmet safe enough to protect everyone from head injuries, now that is a challenge.

The NFL is reacting to safety concerns by creating higher-tech safety helmets that have more protection and resistance helping out head injuries.

First, This article starts off by talking about the characteristics of the helmet. They start off by saying that finding the appearance that's fitting for people isn't hard, constructing the design isn't hard, but making the helmet safe enough for players to use and be safe from lethal and deadly injuries as well. Form, function, and safety aren’t the easiest to combine. It talks about how if you really want the helmets to be extremely safe and durable, then you’re going to have to look like spongebob when you’re playing out there. I thought this was pretty funny, but true as well. There can’t just be helmets that are two to three times bigger than the ones currently used. Also the fans will think it isn’t fashionable or looks weird and then they’re going to have to replace the regular helmets with oversized helmets in a lot of scenarios. For example, shirts will have huge helmets on them, kids might start wearing these huge helmets, and also these helmets will weigh you down and cause strain on your neck, so it’s not really the best idea the article said.

Second,  The researchers were allowed to use computational modeling to help find the best and most fitting design. They also tried using the helmet on a brain in the computational modeling to see how it would affect the brain and to see if it would be safer than the alternative of the normal helmet. Also the new technology has attracted a lot of attention including the NFL. The company has raised a total of seventy million dollars from investors. I think its cool how this design has been tested on a computer to see how it would react with the helmet. Also the company has gotten a lot of attention and many investors including the NFL being interested in the helmet. It could be a great innovative idea that could help keep players safer.

Third, The VICIS team has the medical and engineering expertise but reached out to another company, Artefact, to further help with the design and safety. This obviously shows that the company is working on the design so that it’s compatible for the players and even the fans. They also want to have the helmet be as safe as possible so that they can help with the injuries of players and make football more of a popular sport than what it is. They also have to create the helmet safe enough and have a design cool enough for the people and players to like. If this ends up how they’re planning it to be then more people will be able to play the sport knowing that it is a lot safer regarding head injuries. Also more parents will be susceptible to letting their kids to play the sport and they won’t have to worry as much about the danger of the sport.

In my next blog post I will research the question: What kind of technology background is used that makes the helmet safer?